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B2B event partnerships for travel audiences

B2B Event Ticketing for Travel Brands

Sell London theatre and the world’s best events through a self-serve white-label storefront, an embedded event map or the tickadoo B2B API.

Hamilton cast performing on stage at the Victoria Palace Theatre in London

London theatre

Hamilton

Victoria Palace Theatre

Event partnership solutions

One platform for white-label ticketing, event distribution, and partner revenue

Both options use the same tickadoo event inventory, checkout, and payouts, so you choose how much of the customer experience is yours.

01

Your storefront, your domain

Manage your white-label event storefront from the B2B dashboard with no engineering work or managed onboarding required.

Set up your storefront
02

Turn travel intent into bookable experiences

Add a branded, interactive event map to your existing website. Visitors can discover nearby theatre, attractions, tours, and experiences without leaving your page.

Launch your event map
03

Build custom event partnerships with the tickadoo API

Bring event discovery, live availability, all-in pricing and attributed checkout links into your own website or app through a clean JSON ticketing API.

Read the API docs
Every partner gets access to our support team via email and live chat. We also provide onboarding guides, best practices, and help with widget customisation if needed.

Event partnership solutions

One platform for white-label ticketing, event distribution, and partner revenue

The Lion King cast performing at the Lyceum Theatre in London

London theatre

The Lion King · Lyceum Theatre

B2B event partnerships for travel audiences

B2B Event Ticketing for Travel Brands

Sell London theatre and the world’s best events through a self-serve white-label storefront, an embedded event map or the tickadoo B2B API.

Explore white label
01

Custom domain with automatic TLS, just add a CNAME record

02

Full storefront: browsing, city pages, and branded checkout

03

Your logo, colours, fonts, and favicon on every step

London theatre first, global inventory alongside it

The world’s best events, ready for your audience

From the West End to famous landmarks and theme parks, offer the experiences people already want to book through your own branded storefront.

Empire State Building

New York

Empire State Building

Burj Khalifa

Dubai

Burj Khalifa

Disneyland Paris

Paris

Disneyland Paris

White-label ticketing platform

Launch your own branded event ticketing storefront

Manage your white-label event storefront from the B2B dashboard with no engineering work or managed onboarding required.

Set up your storefront
events.yourbrand.com
YOUR BRANDEXPLORE

Launch your own branded event ticketing storefront

Hamilton The Phantom of the Opera ABBA Voyage
01

Full storefront: browsing, city pages, and branded checkout

02

Your logo, colours, fonts, and favicon on every step

03

Live in minutes, managed entirely from your dashboard

yourbrand.com/london
Embeddable event map
24
18
31

Bookable experiences

Turn travel intent into bookable experiences

Launch your event map

Embeddable event map

Turn travel intent into bookable experiences

Add a branded, interactive event map to your existing website. Visitors can discover nearby theatre, attractions, tours, and experiences without leaving your page.

Launch your event map
01

Embeddable map widget

Add an interactive experience map anywhere on your website with a single embed code. Visitors browse and book without ever leaving your site. Works with any CMS, site builder, or custom HTML.

02

Branding

Create your account, upload your logo, and set your brand colors. Your map and landing page are generated instantly with your branding applied.

03

Earn on every booking

When a visitor books through your map widget or branded booking page, you earn a 50% profit share. Track every booking in your dashboard and get paid monthly via Stripe, automatically.

concierge.tickadoo.com/connect/v1/experiences
Request Response
200 OK
// Live event inventory for your partner storefront
fetch("https://concierge.tickadoo.com/connect/v1/experiences?partner=your-brand&city=london&limit=50")

{
  "city": "London",
  "category": "Theatre",
  "results": ["Hamilton", "The Lion King"],
  "availability": "live"
}

Event ticketing API

Build custom event partnerships with the tickadoo API

Bring event discovery, live availability, all-in pricing and attributed checkout links into your own website or app through a clean JSON ticketing API.

City and geo discovery

Stable event categories

Localised content

Live date availability

Performance-level pricing

Attributed checkout links

Read the API docs
01

Live availability and pricing

Build booking calendars with per-date availability, showtimes, ticket options and all-in performance pricing.

02

No setup, no SDK

No API keys and nothing to install. Query by city or coordinates with your public partner slug and preserve attribution through checkout.

03

Built for global products

Localised content, stable categories, cursor pagination, rate-limit guidance and a machine-readable OpenAPI specification.

Who it is for

Event partnership solutions for audiences with travel intent

Travel websites & bloggers

Turn destination guides, itineraries, and travel content into bookable experiences through a white-label event storefront that matches your brand.

Airlines

Help passengers discover and book theatre, attractions, and experiences before departure, during trip planning, or after they arrive.

Hotels

Give guests a branded digital concierge for nearby shows, landmarks, tours, and attractions while earning from every completed booking.

Anyone with travel intent

If your audience is planning where to go or what to do, tickadoo B2B lets you offer relevant events and experiences under your own brand.

Simple, transparent profit share

No hidden fees. No complex tiers. No minimum volumes. You earn on every completed booking your traffic generates.

See every booking, every payout, and every earning in your dashboard. Know exactly what you've earned and when it hits your bank account.

Partner dashboard

Full revenue transparency

Export CSV

Total earned

£8,420

Awaiting payout

£1,286

Bookings this month

184

ExperienceSourceStatusYour share
HamiltonWhite-label ticketing platformEligible£18.40
Empire State BuildingEmbeddable event mapPending$11.20
The Lion KingEvent ticketing APIProcessed£21.75

Illustrative dashboard data

Zero operational overhead

No inventory to manage. No customer support. No ticketing headaches. We handle the entire booking, fulfilment, and customer service. You just collect your profit share.

  • Secure, reliable payments through the world's leading platform
  • No inventory to manage. No customer support. No ticketing headaches. We handle the entire booking, fulfilment, and customer service. You just collect your profit share.
  • We do. tickadoo manages all customer service, cancellations, and booking issues. You don't need to handle a single support ticket.
  • See every booking, every payout, and every earning in your dashboard. Know exactly what you've earned and when it hits your bank account.
  • Payouts sent direct to your bank on a monthly cycle
  • Booking-level reporting and analytics in your dashboard
Talk to us →
Frequently asked

Questions

Setup & earnings

Every booking is automatically tracked back to your map or landing page. Attribution is locked at the time of booking, so you always get full credit for the traffic you send. No manual reporting, no guesswork.

No. The hosted landing page requires zero code at all: just customise your branding and share the link. The embeddable map widget is a single line of code you can paste into any website builder, CMS, or HTML page. Most partners are live within 5 minutes.

You earn 50% of the profit on every completed booking made through your map or landing page. Payouts are processed monthly and you can track the exact breakdown for every booking in real time from your dashboard.

Payouts are processed monthly. Your profit share becomes payable once the experience date has passed and the booking hasn't been cancelled. Stripe handles the transfer directly to your bank account.

No. tickadoo B2B is completely free to set up and use. There are no monthly fees, no minimum volumes, and no contracts. You only earn. You never pay.

Product & support

Your map automatically shows available experiences near your location, including theatre shows, tours, attractions, and activities across 1,400+ cities. You can hide specific experiences or feature up to 3 that are most relevant to your audience.

Both options carry your branding. The hosted landing page is fully white-labelled with your logo, colors, and customised experience listings. The embeddable widget also uses your brand colors and integrates naturally into your existing site. The booking flow is co-branded, so guests see a seamless experience that reflects your brand throughout.

We do. tickadoo manages all customer service, cancellations, and booking issues. You don't need to handle a single support ticket.

Every partner gets access to our support team via email and live chat. We also provide onboarding guides, best practices, and help with widget customisation if needed.

Yes. You have full access to your booking data, earnings reports, and visitor analytics in your dashboard. You can export your data at any time.

Still have questions?

Talk to us

Start your event partnership

One platform for white-label ticketing, event distribution, and partner revenue

01

White-label ticketing platform

Your storefront, your domain

Manage your white-label event storefront from the B2B dashboard with no engineering work or managed onboarding required.

Set up your storefront
02

Embeddable event map

Turn travel intent into bookable experiences

Add a branded, interactive event map to your existing website. Visitors can discover nearby theatre, attractions, tours, and experiences without leaving your page.

Launch your event map
03

Event ticketing API

Build custom event partnerships with the tickadoo API

Bring event discovery, live availability, all-in pricing and attributed checkout links into your own website or app through a clean JSON ticketing API.

Read the API docs

Still have questions?

Every partner gets access to our support team via email and live chat. We also provide onboarding guides, best practices, and help with widget customisation if needed.

Talk to us